May 06, 2013
On May 9th, come to ESDi to donate blood

On May 9, from 10am, the Higher School of Design ESDI will host the blood donation campaign organized every year at ESDi in collaboration with the Blood and Tissue Bank. This is open to everyone who wants to participate and will take place throughout the morning in the meeting room of the Level 0. The promotion of this campaign has been carried out by Anna Franch, Marta Blanch and Astrid Vives, students of the Official Undergraduate Degree in Design in Graphic and Audiovisual itineraries respectively. From their own initiative and as a result of an ESDI proposed project, the three students decided to design the graphical campaign for blood donation giving it a whirl with the design, heading to a younger and closer group, so as to make everyone aware and to make them stop seeing the "blood donation" as something related to hospitals and diseases because according to them it is a good action which needed a design to explain it. To carry out this Blood Bank campaign called Friends of the Red aimed at young people, they have designed posters, flyers and stickers for dissemination, for the classmates to be in solidarity and to project the idea that we are designers and that if we want to, we are all able to realize our projects.