The Design Managments students are going to start on Monday an interesting and experimental exercise in the Design Management subject, by Isabel Lepikson teacher.
The exercise, titled "Unknownlab" offers to students experience every day with things the’ve never done before, with the common goal of getting out of the comfort zone and interact with the environment, experiment with new things every day, mainly lose the fear of the unknown and share experiences. In fact, exercise is a metaphor for what is the process of creative innovation.
7 creative living in Barcelona facing the fear of the unknown for 4 weeks, which can be followed on social media in the blog and facebook project. Apart from new experiences the project aims to encourage people to participate in the initiative and share their results sending an email to firstname.lastname@example.org.